Mackay Bell–by his own admission “not a huge fan of poetry”–in the comments on The Passive Voice proposes a bona fides digital strategy for poets:
1. Write great poems (whatever that means) and post them on a blog.
2. Mix the shorter poems with some graphics or artwork and format them into a JPEG pic that looks good on Twitter and Facebook. Send those out one by one and then repeat. (In other words, you don’t have to make a new one every day, if you have twenty or so you can rotate them. Better if you have 50 or more.)
3. Read your poetry aloud on short videos and posts to You Tube.
4. How do you monetize? Collect the poetry into books and self-publish on Kindle. If you have enough of a fan base you might even be able to get paid for readings or set up Patreon fund me.
What do you think, poets?